Interactive environments evaluation

Interactive environments evaluation

I have always been aware about web 2.0 and user generated content. However, since I have attended the interactive environment lectures I have learnt so much more about how these environs work and have discovered more options that are available to us, such as, applications and websites.

An Interactive environment is a medium that we interact with. It could be something as basic as a newspaper or as complex as an application. We as the audience/consumers interact with all of our products whether they are electronic or something concrete (noun).

New technologies like Android phones allow us to use applications such as the play store.  When you use the play store you can download anything that you want, games, music, films, and e-books. They all connect to social media sites, which mean that you can interact with others using any interface. Similarly, the desktop computer, laptops, mobile phones and tablets also give you access to all of this technology. This means on a global scale you can interact with people anywhere and anytime.

In one of the sessions, I opened a Twitter account. This is an interactive environment. Having never used Twitter before I had to learn how it functioned and use it for professional reasons. Currently my Twitter account has 68 followers.  Twitter is subjective; you can use it how you want to, as you can find people you want to follow and groups. For example BBC and their tweets create your news. I like that you can re-tweet other peoples Tweets because it’s a way to allow news to flow throughout the public, I also enjoy Hash tags because numerous tweets appear that all have your hash tag in common.

Through these sessions I also learnt about numerous new applications and websites. One website I found very interesting. Storify.  Storify is a website that allows you to create a story using content from other websites. The websites it uses to find news are Twitter, Facebook, YouTube, Flickr, Breaking news, Instigram, Google and Tumblr. When using Storify you interact with that website as a primary source but then using other interactive environments such as social media websites allows you to interact further. I find this website very interesting due to the fact that you interact with more than one thing at a time. After you have finished creating your Storify you can publish it to the Storify website, which is linked to Facebook and Twitter as you can sign in with either application.

In conclusion, I have used a lot more interactive applications and websites then I have before, I have my work that I have researched on apps and websites published on my blog. I now feel like I understand the topic as a whole better than I did before.

essay on Force 7, The Rise of the YouTube star

The Rise of the YouTube star

The rise of the YouTube star is a project run by Force 7. Due to the internet craze that is, YouTube, Force 7 want to find out if they can reach out to young people, to teach them the basic facts of first aid and what to do if they ever need medical help for anyone.

The users of YouTube follow people’s channels that are to their personal taste. Here are a few, Charlie is so cool likedavids mitchell’s soap boxCrab sticksSam Pepper and Pj the kick.

Force 7 created a YouTube video; the video is about two boys, one drunk and the other performing first aid. The video was delivered in an informative yet humorous manner. 20% would best describe the video as “quirky”, 18% said “informative”, 17% said “educational” – only 1% described the video as “old fashioned” and 5% said it was “boring”

To get accurate answers to questions that we wanted to ask the audience, they showed the audience the video on a hidden link – After this they showed the audience a pre-reel promotion video which was going to be later uploaded to YouTube

The video was to primarily investigate whether or not people think that the YouTube video would work. In 24 hours the video received 50,000 hits and five days after this has reached 80,000 plus.

After people has watched the video, 76% of users said having seen the clip they would know and feel more confident doing the pushover themselves,  20% said Yes, they would know, but wouldn’t feel confident doing it themselves. And 73% of respondents thought the clip was about “First aid” followed by 10% who thought it was “Comedy” and 9% who thought “drinking”.

After the video was shown to the audience a series of questions were asked. Including whats you favourite type of video to watch. 82% of respondents watch “Comedy/Funny videos” on YouTube compared to 13% who watch “Adverts” and 91% who watch “Music Videos”

Other questions such as have you heard of these YouTube channels, Charlie is so cool likeDavid Mitchells soap boxCrab sticksSam Pepper and Pj the kick.

49% of respondents had heard of 1 or more of the YouTube “celebrities/users” identified in the survey, 6% had specifically heard of “PJ the kick” and a whopping 32% had heard of “Charlie is so cool like”

In conclusion, the YouTube video about first aid was effective however, forced upon the audience instead of stumbled upon. This affects factors such as hits and likes on YouTube. As well as this another factor could be that the YouTube channels listed above have been existent on YouTube for a longer period of time.

lesson log

Interactive Environments lesson work

Week One

introduction to Interactive Environments modules

Context of IE in DMJ landscape

Lecture/seminar discussion – What is interactive journalism? In the context of online journalism, what is an interactive environment?  How the internet  has transformed media communications from one-to-one, one-to-many to two way model.

Exercise: students to establish twitter accounts.


On the first week we were introduced to interactive environments. An interactive environment is anything that has been published that people can use. For example, YouTube. You can select what video you want to watch and watch it.

Interactive environments are mediums that we interact with. It could be something as basic as a newspaper or as complex as an app on the Ipad. We as the audience/ consumers interact with all of our products whether they are electronic or something concrete (noun).


Interactive journalism can be of two forms, written or electronic. A classic example would be The Times newspaper and The Times newspaper online. Obviously there are pros and cons to both. The Pros of print being that you are instantly told what the news is in your specific area or global and of course there is not loading time to view it as print is passive and online is active. However, online media can be seen as a huge improvement to journalism, mainly because we are in the digital era and you can read about what you want when you want. The web offers many news source alternatives, 1000’s of online newspapers, Twitter is now widely recognised as a news source and obviously the latest developing interactive environment Android and IPhone.  There are an uncountable amount of news based Apps available to you to download at the click of a button. For instance, BBC, Times, Pulse and Flipboard.


We were also told about LongForm journalism, here are my findings – Long form Journalism is literally what it says on the tin, lengthy journalism. The fact that we write short for the web does not mean that long form journalism is dead. Some say it has been resurrected.

“The web was supposed to kill longform journalism. And it almost did. For years, conventional wisdom held that for text to work online, it had to be short and digestible. Nobody had the time to read 5,000 words on a web browser, and fewer still were willing to pay for the privilege. But at the same moment that many publishers scaled back their longform work, or abandoned it altogether, a new audience of readers emerged thanks to innovative apps like Instapaper, Read It Later, and Readaility. Turns out, the problem wasn’t that the stories were too long. People love stories! The problem was the delivery method—we finally had the tools to read pieces when, how, and where we wanted. This panel will discuss: what those tools are, how they’re being used, how some publishers are taking advantage of them, how other publishers are failing to take advantage of them, how the digital reading experience will continue to evolve, why journalists will always be the core audience for longform journalism, the iPad and the Kindle, Instapaper and Readability, and whether or not anyone is making any money from this stuff. This panel will not discuss: the upside of paginating long stories.” Max Linksy



In this session, we started using a new interactive environment. Twitter, My Twitter account currently has 68 followers. I find Twitter very interesting because it functions the way you want it to.  You follow other people and groups for example BBC and their tweets create your news. I like that you can re-tweet other peoples Tweets because it’s a way to allow news to flow throughout the public, I also enjoy Hash tags because numerous tweets appear that all have your hash tag in common.

During this session, to make interactive environments more clearly, individually we researched some online. I researched Storify; Storify is a website that allows you to create a news piece through different platforms. For instance, I create a piece about Gary McKinnon, I used other websites for the information I used. I used YouTube videos, Facebook feeds, Twitter Feeds and information provided by the search engine Google. I found this website very interesting because it makes news postmodern.

I Researched Pinterest, Pinterest is a content sharing website that features a pin board in which you share your images, videos and interests. The website is web 2.0, allowing you to link it to websites such as, Facebook, Twitter and YouTube.

Websites such as Flip Board are also interactive as they are tailored to your preferences of news sources. You can choose a specific news outlet such as The Independent and flip through all of their news from that day. You also have the ability to like and share them on Facebook and Twitter. Enabling your followers to view what you have been viewing.

Print is passive, online is active.

Clay Shirky video.-


For next session we have been asked to Tweet 6 tweets about what I consider to be an interactive environment.


Week Two

Introduction to the brief

Follow up discussion re twitter usage

Interfaces – what devices do audiences use in order to consume digital media journalism?

Preparation for next week: students to find examples of best practice of interactive journalism




These are the Tweets I created for this session.


In this session we looked at devices and ways in which the consumer uses interactive environments in terms of journalism.


Reflection of Twitter compared to other social media sites (200words)

Truthfully I haven’t used Twitter that much as a social media tool or professionally. I am currently signed up to 5 social media sites. Bebo, Myspace, Twitter, Facebook, Myspace and Flikr.

Having used Facebook since 2006 I have become media literate in Facebook speak and navigation.  However, since I started my degree in Digital media journalism I have to make my self an online presence, so I started to use Twitter and a site called Linked In. At the moment I only really use Twitter to publish my tweets about terminology I have come across in uni. Recently I have tweeted about interactive media.

Twitter is the only thing that I use professionally, perhaps that’s because I started using it around 6 months ago. However, I find that as soon as I Tweet something it travels around all of my social media sites such as my wordpress blog and Facebook. This is a huge benefit of all my social media sites as UGC is shared throughout all platforms.

I know that I am going to use Twitter a lot more and become just as educated in its functions as I am with Facebook. Although Twitter is also used as a news platform it fits in well with my chosen field of journalism.



Two journalistic tool we were asked to research in the session
Dropbox is a free website/ app that allows you to have 2gb of free online space. All you need is an account and the Internet.

Basically a folder appears on my desktop (or where ever you wish to save it), you log into the drop box site and save your work into the folder, just like you would a on a computer. As long as you’re signed in, your work saves and is accessible on whatever device you wish to use. I use drop box using my Android phone and when I use computers at university. In essence Dropbox is a virtual USB pen.


Ever note


Evernote is a free website / app that allows you to upload your work/ thoughts and feelings. You can choose to publish them or not, if you decide to publish they appear on your Evernote account and if you have Facebook or Twitter for example linked up it publishes on them to.

The great thing about Evernote is that it really supports Backpack Journalism. For instance, if you see something interesting when you’re out and about you can instantly write something and publish it.  It also lets you upload photos and videos.



Week Three

Review of examples of best practice

Models of interaction. Discussion/consideration re ways in which an interactive model might be useful in terms of digital media journalism content creation.

Exercise: Students to create an interactive model that visualises a practical, physical process

Essential tools for digital media journalism (ie, free tools, platforms online)


In this session we were asked to choose an online platform and demonstrate how it can be used for news purposed. I chose to use Storify.










Week Four

Traffic generation

Audience targeting

Analytics tools relating to the above

Introduce presentation task


Traffic generation fundamentally means how an audience is diverted to your website. We see traffic generation every day, for instance the social media site, Facebook. When you log in on Facebook or any social media site, even Twitter there are adverts conveniently placed on the sides of the web page. These are functionally tailored to the user’s preferences. Therefore when you click on the advert you are diverted to that specific page and your primary route of focus on the internet has just changed path.

See tools researched at the end of week by week reflections.


Today we were introduced to a task that has to be entered as part of submission for this module. We have to create a presentation about interactive environments to include these topics –


-Online communication methods

-Hypertext and hypermedia

-Interactive environments

-Interface devices

-Interaction paradigms

-User/audience targeting

-Traffic generation and monitoring

-Interaction models and design



Week Five


Research for presentation, production of PowerPoints, handouts etc


Week Six


Tutorials – presentation task

Rehearse presentations


My presentation was presented using Storify as my main platform. However I diverted away from Storify to reveal other research. I used information taken from Google to explain Android, E-reader and Apple software. I used a YouTube video to explain what is Web 2.0.  I also used a link to explain hypertext and hyper media to short YouTube video that shows the new Apple Iphone 5. Lastly, I used a link that diverts the user to my blog to explain the functionalities of modern mobile phones.







Week Seven


Presentations and discussion

Deadline – students must present in allotted timeslot


Today I performed my presentation.


Week eight

Introduce source materials/raw data for creation of interactive journalism



Today, we were presented with information from a company called Force-7. This information is about the rise of the YouTube star. We are expected to present the information in a data visual.


Week Nine, Week Ten, Week 11

Tutorials – develop interactive journalism. Production.
Tutorials – develop interactive journalism. Production.



My Research for Force 7 work


As part of the Force-7 work. We have to create data visuals for the rise of the youtube star. Initially i was going to, however, now i am going to create my own data visual using Adobe Photoshop or Adobe Indesign.Here are some ideas i have researched for how i will create my data visuals.




























Guardian data blog … … … … …


I like the appearance of these graphs, the visualisations show clearly what the data is about in a interesting colourful way. This is what i want to achieve with my forc-7 work.







Guardian data blog … … … … …

I like the appearance of these graphs, the visualisations show clearly what the data is about in a interesting colourful way. This is what i want to achieve with my forc-7 work.